Wednesday, April 22, 2015

CU graduate goes global with Fashion

Award winning female fashion entrepreneur and the brain behind Hesey Designs, Eseoghene Ise Odiete, is on a creative lane for her ingenuity with African accessories after winning the maiden edition of the “Enterprise Challenge” organized by the British Council in partnership with Virgin Atlantic.
According to her, “It is God. I don’t know what happened but I know back then in school, I already had a flair for fashion and I wanted to do something that would promote Africa. I had this consciousness in me that it was a deliberate waste of time for people to think they can only get good quality abroad, when they can here. I had this dream of making ‘Made in Nigeria’ stuffs that can actually compete with international goods”.
Relating her experience as a graduate of Mass Communication from Covenant University, Odiete added that the experience gotten in her undergraduate days gave her an edge in the running of her fashion outfit.
“My background in communication is actually helping me in my business presentation. Sometimes, I am invited to make an impromptu speech as a young entrepreneur in conferences and seminars. So, all those experiences actually helped me,” she said.
Furthermore, admitting her regular involvement in the Skill Acquisition and Entrepreneurship Development (SAED) organized by the National Youth Service Corps (NYSC), the young entrepreneur advised graduates not to wait for the government to create jobs but rather maximize opportunities by starting small.
In her words, “Graduates, don’t wait for the government to create jobs. Start something with your hands and maximize opportunities provided by the National Youth Service Corps (NYSC) through the Skill Acquisition and Entrepreneurship Development (SAED). It is a great opportunity, so train in SAED and start something no matter how little.
“I was a regular person until recently when the ‘Enterprise Challenge’ opened a wider door for me. You don’t know when a big competition as this will show up and you could be the winner”, she added.
Culled from Life Magazine.
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